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AMS · Connected business workflows

Find the tools behind your work.

Explore the complete AMS workspace, organized around what your team needs.

Customers & sales

Clients & brands

Organize client and brand records so the team knows who the work belongs to.

Clients & brands — read how it fits

Organize client and brand records so the team knows who the work belongs to.

Fictional example: Forma Studio is the client and Forma / Autumn collection is the associated brand context.

Before you use it

Brand and user limits depend on plan. The sample businesses and people shown are fictional.

Optional: explore the full Clients & brands story ↗

Leads & pipeline

Capture enquiries, qualify opportunities and keep the next sales action visible.

Contracts & signatures

Keep the agreement and its signing process with the brand relationship.

Projects & delivery

Projects & tasks

Give every task an owner, a deadline and the context to move forward.

Projects & tasks — read how it fits

Give every task an owner, a deadline and the context to move forward.

Fictional example: Nour moves the Autumn launch creative brief from In progress to Review.

Before you use it

Available views and actions depend on your access. Time tracking and automations require an eligible paid plan.

Optional: explore the full Projects & tasks story ↗

Time tracking

Record time against the task so the work and the effort stay connected.

Time tracking — read how it fits

Record time against the task so the work and the effort stay connected.

Fictional example: Nour records two hours of concept exploration and another hour and a half refining the direction.

Before you use it

Time tracking requires an eligible paid plan. A time entry is not automatically a billable invoice line.

Optional: explore the full Time tracking story ↗

Sprints, reviews & personal work

See your own priorities and the team’s next milestone.

Project templates & content grids

Start repeated work from a useful structure.

Team capacity

See available capacity before promising more work.

Create & capture

Forms

Collect enquiries and structured responses in a form built around what your team needs to know.

Forms — read how it fits

Collect enquiries and structured responses in a form built around what your team needs to know.

Fictional example: Lina submits her name, email and an autumn collection project brief.

Before you use it

Lead creation is configurable; every form does not automatically create a project or lead. Sharing and response access depend on the form settings.

Optional: explore the full Forms story ↗

Landing pages

Build a focused page for an offer, launch or enquiry inside your workspace.

Landing pages — read how it fits

Build a focused page for an offer, launch or enquiry inside your workspace.

Fictional example: Forma’s collection page moves from an opening message to product details and a discovery button.

Before you use it

Publishing, domains and page access depend on workspace configuration. The example page and business are fictional.

Optional: explore the full Landing pages story ↗

Documents & PDFs

Turn reusable templates and variable values into consistent PDF documents.

Documents & PDFs — read how it fits

Turn reusable templates and variable values into consistent PDF documents.

Fictional example: an Autumn launch proposal receives Forma Studio and 21 October 2026 as its variable values.

Before you use it

Documents are a paid-plan capability. The sample PDF is fictional; it is not a signed agreement or an invoice.

Optional: explore the full Documents & PDFs story ↗

Diagrams

Map processes and relationships on a visual canvas before they become complicated work.

Diagrams — read how it fits

Map processes and relationships on a visual canvas before they become complicated work.

Fictional example: a process map connects Creative brief, Visual direction, Review and Launch assets.

Before you use it

Diagrams require a paid plan. Drawing a workflow does not itself create an executable automation.

Optional: explore the full Diagrams story ↗

Files & attachments

Keep supporting material close to the task or record that gives it meaning.

Files & attachments — read how it fits

Keep supporting material close to the task or record that gives it meaning.

Fictional example: the creative brief has an Autumn launch proposal PDF and Collection artwork attachment.

Before you use it

Preview support varies by format. Storage and upload limits apply. The website sample does not upload files.

Optional: explore the full Files & attachments story ↗

Template marketplace

Find a useful starting point and share reusable work.

Marketing & conversations

Social publishing

Compose, organize and schedule social content by brand and connected account.

Social publishing — read how it fits

Compose, organize and schedule social content by brand and connected account.

Fictional example: Forma Studio’s Instagram collection post is scheduled for 21 October at 11:00.

Before you use it

Publishing requires a paid plan. Supported media, post types and scheduling behavior vary by provider, account and permissions.

Optional: explore the full Social publishing story ↗

Campaigns & paid ads

Plan, create and manage paid campaigns with the creative work and performance in view.

Campaigns & paid ads — read how it fits

Review paid campaign activity alongside the rest of your brand’s work.

Fictional example: Forma Studio’s Meta awareness campaign shows a $40 daily budget and illustrative delivery figures.

Before you use it

Ads spend is paid to the provider separately. Providers expose different controls and metrics; examples are illustrative, not results or performance promises.

Optional: explore the full Campaigns & paid ads story ↗

Analytics

Explore available channel metrics with the context of your brand’s content and campaigns.

Analytics — read how it fits

Explore available channel metrics with the context of your brand’s content and campaigns.

Fictional example: Forma Studio’s October report shows 32,000 reach and 2,680 interactions.

Before you use it

Metric availability, history and freshness depend on provider access and synchronization. The sample figures are fictional and do not prove attribution or ROI.

Optional: explore the full Analytics story ↗

Social inbox

Bring supported brand conversations into a shared place for the people handling them.

Social inbox — read how it fits

Bring supported brand conversations into a shared place for the people handling them.

Fictional example: Lina asks Forma Studio whether the collection is available in store; Nour reviews a suggested reply.

Before you use it

Inbox requires a paid plan. Supported message types, reply windows and channel capabilities vary by provider.

Optional: explore the full Social inbox story ↗

WhatsApp & Telegram

Handle direct conversations alongside the wider business context.

Finance & profitability

Quotations & invoices

Keep quotations, line items and draft invoices close to the work they represent.

Quotations & invoices — read how it fits

Keep quotations, line items and draft invoices close to the work they represent.

Fictional example: a $1,000 accepted quotation contains $750 for creative work and $250 for content planning.

Before you use it

Accepting a quotation does not automatically send an invoice or collect payment. Sample amounts are fictional.

Optional: explore the full Quotations & invoices story ↗

Expenses & approvals

Give business spending a record and a review path.

Services & pricing

Build a proposal from a clearer view of what you sell.

Project profitability

Understand what a project earns and what it takes to deliver.

People & HR

Employee records & organization

Keep people, employment terms and organizational structure in context.

Attendance & leave

Make availability and time away easier to coordinate.

Payroll & policies

Prepare payroll with the supporting records in reach.

Company assets

Know which assets the business has and who holds them.

AI & automation

Automations

Turn repeatable decisions into workflows your team can inspect, test and control.

Automations — read how it fits

Turn repeatable decisions into workflows your team can inspect, test and control.

Fictional example: a high-priority task entering In review is assigned to Layla by a configured workflow.

Before you use it

Automations require a paid plan. Triggers and actions are filtered by permissions, scope, connected account capabilities and configuration.

This page simulates a task-status rule locally; it does not execute a server workflow or send notifications.

Optional: explore the full Automations story ↗

AI agents

Give a brand agent the context to help with conversations and choose how it behaves on each channel.

AI agents — read how it fits

Give a brand agent the context to help with conversations and choose how it behaves on each channel.

Fictional example: the Autumn collection guide supports Instagram suggestions, while WhatsApp remains Off.

Before you use it

AI requires a configured provider; availability, quotas and provider charges depend on your workspace setup. AI responses can need correction. Auto mode is an explicit configuration, not the default behavior demonstrated here.

Optional: explore the full AI agents story ↗

AI assistant

Use a conversational assistant to help with the AMS work you are authorized to access.

AI assistant — read how it fits

Use a conversational assistant to help with the AMS work you are authorized to access.

Fictional example: a teammate asks, “Find the Autumn launch project,” and sees an illustrative accessible result.

Before you use it

AI needs a configured provider. Available tools vary with permissions and configuration. The visual is a website explanation, not a recorded assistant execution.

Optional: explore the full AI assistant story ↗

Task reports & work insights

Turn available work data into something the team can review.

Workspace & access

Permissions & scopes

Control who can act, which project details they can change and what data they can see.

Permissions & scopes — read how it fits

Control who can act, which project details they can change and what data they can see.

Fictional example: compare the displayed Project manager matrix with a Member view and assigned-record scope.

Before you use it

The displayed role matrix is an example, not the default of a named system profile. Access follows the configured project snapshot and applicable organization controls.

Optional: explore the full Permissions & scopes story ↗

Custom fields

Extend supported records with the information that makes your way of working specific.

Custom fields — read how it fits

Extend supported records with the information that makes your way of working specific.

Fictional example: a task records Autumn collection, 12 assets and a Ready for review checkbox.

Before you use it

Field types and scope depend on the entity and configuration. Custom fields do not bypass record permissions.

Optional: explore the full Custom fields story ↗

Workspace settings & branding

Configure a workspace that fits the organization using it.

Security, privacy & sharing

Control how people enter the workspace and how material is shared.

Notifications & activity

Keep up with the work that needs your attention.

API keys, webhooks & app connections

Connect supported business processes without losing access control.

Organization backups

Keep organization recovery within the authorized administration workflow.

Tutorials, updates & support

Help people learn the workspace and stay informed.